Privacy Policy

We take the protection of your personal data very seriously and treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy. The following information gives an overview of the processing of your personal data by us and your rights under current data protection legislation.


1. Name and address of the responsible party

Responsible in the sense of the laws is the Bundesverband Rind und Schwein e.V. (Geman Livestock Association). (BRS e.V.)
Adenauerallee 174
53113 Bonn, Germany
E-mail: info@rind-schwein.de
Phone: 0228 - 91447 0
fax: 0228 - 91447 11

Do you have questions about data protection, would you like information about your personal data that we process, a consent to revoke or a complaint to us? For a fast processing of your request please contact our data protection coordinator at: datenschutz@rind-schwein.de

1.1 Contact details of the data protection officer
We have appointed an external data protection officer. Mail: dsb-brs@rvwl-ms.de


2 General information on data processing

Our website collects a number of general data and information with each call. This general data and information is stored in the log files of the web server. When using this general data and information, no conclusions are drawn about the person concerned. This information is used only to correctly deliver the content of our website, to optimize the content of the website and advertising for it, to ensure the long-term functionality of our IT systems and the technology of our website, and to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack. This anonymous data and information is therefore evaluated both statistically and with the aim of increasing data protection and data security within the company in order to ultimately ensure an optimum level of protection for the personal data processed. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.

2.1 Scope of processing of personal data
We collect and use the personal data of our users only to the extent necessary to provide a functional website and our content and services. The collection and use of personal data of our users takes place regularly only with the consent of the user. An exception applies in those cases in which it is not possible to obtain prior consent for actual reasons and the processing of the data is permitted by statutory provisions.

2.2 Legal basis for the processing of personal data
Where we obtain the consent of the data subject for the processing of personal data, Article 6(1)(a) of the EU Basic Data Protection Regulation (DS-GVO) serves as the legal basis for the processing of personal data. Art. 6 para. 1 lit. b DS-GVO serves as the legal basis for the processing of personal data required for the performance of a contract to which the data subject is a party. This also applies to processing operations that are necessary for the implementation of pre-contractual measures. Insofar as the processing of personal data is necessary to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c DS-GVO is the legal basis. If the processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and fundamental freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f DS-GVO serves as the legal basis for the processing.

2.3 Data deletion and storage period
The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage no longer applies. In addition, the data may be stored if the European or national legislator has provided for this in EU regulations, laws or other provisions to which the person responsible is subject. The data shall also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless it is necessary for further storage of the data for the conclusion or performance of a contract. 

3. Provision of the website and creation of log files.

3.1 Description and scope of data processing
Each time you access our website, our system automatically collects data and information from the computer system of the accessing computer.

 The following data is collected: 

  •  Information about browser type and version used
  • Operating system of the user
  • Internet service provider of the user
  •  IP address of the user
  • Date and time of access
  • Websites from which the user's system accesses our website
  • Websites accessed by the user's system through our website
The log files contain IP addresses or other data that can be assigned to a user if the link to the website from which the user accesses the website or the link to the website to which the user switches contains personal data. The data is also stored in the log files of our system. These data are not stored together with other personal data of the user.

3.2 Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6 para. 1 lit. f DS-GVO.

3.3 Purpose of data processing
The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user's computer. For this purpose, the IP address of the user must remain stored for the duration of the session. The data is stored in log files to ensure the functionality of the website. The data is also used to optimise the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context. These purposes also include our legitimate interest in data processing pursuant to Art. 6 para. 1 lit. f DSGVO.

3.4 Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. In the case of the collection of data to provide the website, this is the case when the session in question has ended.   If the data is stored in log files, this is the case after seven days at the latest. A storage going beyond this is possible. In this case the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible.

3.5 Objection and removal options
The collection of data for the provision of the website and the storage of data in log files is mandatory for the operation of the website. Consequently, there is no possibility for the user to object.


4. Use of cookies

This website uses cookies. Cookies are text files which are stored on a computer system via an Internet browser. Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters through which web pages and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the visited websites and servers to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A particular Internet browser can be recognized and identified by its unique cookie ID. The use of cookies enables us to provide more user-friendly services to the users of this website, which would not be possible without the setting of cookies. By means of a cookie, the information and offers on our website can be optimised in the interests of the user. Cookies enable us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. The person concerned can prevent the setting of cookies by our website at any time using the appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the person concerned deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable under certain circumstances.

4.1 Description, scope and purpose of data processing
When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change. The following data is stored and transmitted in the cookies:
  • Language settings
  • log-in information
You can find further information on the data processing of the software with which we offer our homepage here. There you will also find information on the purpose of data processing. The user data collected by technically necessary cookies are not used to create user profiles. Our legitimate interest in the processing of personal data pursuant to Art. 6 Para. 1 lit. f DS-GVO also lies in these purposes.

 4.2 Legal basis for data processing
The legal basis for the processing of personal data using cookies is Art. 6 para. 1 lit. f DS-GVO.

4.3 Duration of storage, objection and removal options
Cookies are stored on the user's computer and transmitted to our site by the user. Therefore, you as a user have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that all functions of the website can no longer be used to their full extent.


5. Newsletter

5.1 Description and scope of data processing
The newsletter is sent by registration of the user on the website. You can subscribe to a free newsletter on our website. When registering for the newsletter, the data from the input mask is transmitted to us. In the minimum case, the registration concerns the e-mail address of the user, but further voluntary information can be provided for personalisation purposes:
  • name
  • first name
  • email address

In addition, the following data is collected during registration: 

  • IP address of the calling computer
  • Date and time of registration
Your consent will be obtained for the processing of your data during the registration process and reference will be made to this data protection declaration. No data will be passed on to third parties in connection with data processing for the dispatch of newsletters. The data will be used exclusively for the dispatch of the newsletter.

5.2 Legal basis for data processing
The newsletter is sent by registration of the user on the website. The legal basis for the processing of data by the user after registration for the newsletter is Art. 6 para. 1 lit. a DS-GVO if the user has given his consent.

5.3 Purpose of data processing
The collection of the user's e-mail address serves to deliver the newsletter.

5.4 Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. The user's e-mail address will therefore be stored as long as the newsletter subscription is active.

5.5 Objection and removal options
The subscription of the newsletter can be cancelled by the affected user at any time. For this purpose there is a corresponding link in every newsletter.


6. Contact form and e-mail contact

6.1 Description and scope of data processing
A contact form is available on our website, which can be used for electronic contact. If a user makes use of this possibility, the data entered in the input mask will be transmitted to us and stored. These data are: Your name, your e-mail address, your message At the time the message is sent, the following data will also be stored: (1) The IP address of the user (2) Date and time of registration Your consent will be obtained for the processing of the data before it is sent and reference will be made to this data protection declaration. Alternatively, you can contact us via the e-mail address provided. In this case, the personal data of the user transmitted with the e-mail will be stored. The data will not be passed on to third parties in this context. The data will be used exclusively for the processing of the conversation.

6.2 Legal basis for data processing
The legal basis for processing the data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f DS-GVO.

6.3 Purpose of data processing
The processing of personal data serves solely to process the establishment of contact. This also includes the necessary justified interest in the processing of the data

6.4 Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation ends when the circumstances indicate that the matter in question has been conclusively clarified. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

6.5 Possibility of opposition and removal
The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time by e-mail. In such a case, the conversation cannot be continued. All personal data stored in the course of contacting us will be deleted in this case.


7. Social Sharing Buttons

The buttons delivered by the buttons on our websitedo not use button plug-insof the corresponding services (Facebook, Twitter, etc.), but are generated by the content management system, the software with which we present our homepage. This means that these services cannot use the buttons to track your website. The buttons themselves are pure links to the respective parts of the function of the service. With the click the URL and possibly the page title of the page to be shared is transferred.


8. Data protection declaration for the social media

The BRS e.V. takes the current discussion about data protection in social networks very seriously. It is currently not legally conclusively clarified whether and to what extent all networks offer their services in accordance with European data protection regulations. We therefore expressly draw your attention to the fact that the Twitter, Facebook, Xing, Google+ and YouTube services used by BRS e.V. store the data of their users (e.g. personal information, IP address) in accordance with their data usage guidelines and use them for business purposes. BRS e.V. has no influence on data collection and its further use by social networks. For example, there is no information on the extent to which, where and for how long the data is stored, the extent to which the networks comply with existing deletion obligations, which evaluations and links are made with the data and to whom the data is passed on.


9. Links to websites of other providers

Our online offer contains links to websites of other providers. We have no influence on whether these providers comply with data protection regulations and cannot accept any liability either for them or for their content.


10. Rights of the person concerned

If personal data is processed by you, you are the person concerned within the meaning of the DS-GVO and you are entitled to the following rights vis-à-vis us as the person responsible. You can make use of your rights by contacting our data protection officer stating your concern.

10.1 Right to information
Any person concerned by the processing of personal data shall have the right at any time to obtain from the controller, free of charge, information concerning the personal data relating to him which have been stored and a copy of such data. You may ask the data controller to confirm whether personal data concerning you will be processed by us.

10.2 Right of rectification
Any person data subject to the processing of personal data has the right to obtain the rectification without delay of inaccurate personal data concerning him or her. Furthermore, the data subject shall have the right, having regard to the purposes of the processing, to request the completion of incomplete personal data, including by means of a supplementary statement.

10.3 Right to limitation of processing
Any person concerned by the processing of personal data has the right to request the controller to restrict the processing if one of the conditions laid down by the legislator in Art. 18 para. 1 DS-GVO is met.

10.4 Right to cancellation
Any person data subject to the processing of personal data has the right to require the controller to delete the personal data relating to him without delay if one of the reasons set out in Art. 17 (1) DS Block Exemption Regulation applies.

10.5 Right to transfer data
Any data subject involved in the processing of personal data has the right to obtain personal data concerning him or her which have been provided by the data subject to a controller in a structured, common and machine-readable format. It also has the right to communicate this data to another controller without being hindered by the controller to whom the personal data have been provided, provided that the processing is based on the consent pursuant to Art. 6 para. 1 letter a DS-GVO or Art. 9 para. 2 letter a DS-GVO or on a contract pursuant to Art. 6 para. 1 letter b DS-GVO and the processing is carried out using automated procedures.

10.6 Right of objection
Any person data subject to the processing of personal data has the right to object at any time, on grounds relating to his/her particular situation, to the processing of personal data concerning him/her carried out pursuant to Article 6(1)(e) or (f) of the DS Block Exemption Regulation. This also applies to profiling based on these provisions. In the event of objection, the company will no longer process the personal data unless we can prove compelling grounds for processing worthy of protection which outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims. If the company processes personal data for the purpose of direct marketing, the data subject shall have the right to object at any time to the processing of the personal data for the purpose of such advertising. This also applies to profiling insofar as it is connected with such direct advertising. If the data subject objects to the processing for direct marketing purposes, the personal data shall no longer be processed for those purposes.

10.7 Right to revoke declaration of consent under data protection law
Any person concerned by the processing of personal data has the right to withdraw consent to the processing of personal data at any time. You have the right to revoke your data protection consent at any time. The revocation of your consent does not affect the legality of the processing carried out on the basis of your consent until you revoke it.

10.8 Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in particular in the Member State of your residence, place of work or place of suspected infringement, if you consider that the processing of your personal data is in breach of the DS-GVO.